[01] Who it is for
Clay in one sentence
GTM and ops teams that build custom enrichment tables and waterfalls across many data providers.
Openlead is for founders and small teams who describe an ICP in plain words (or paste a website), get matching companies with the right people, save a list, and export CSV.
[02] Feature table
Side by side
| Feature | Openlead | Clay |
|---|---|---|
| Lookalike companies from your website | Yes: paste your website or describe the customer | Yes, via tables, Claygent, and custom lookalike workflows |
| People + emails | People with titles and profile links; no emails or phones in v1 | Yes, through provider waterfalls (actions + data credits) |
| Free / try preview | Yes: /try shows 5 companies before an account | Free plan plus a 14-day trial of paid plans |
| MCP server for coding agents | Coming | Yes: MCP for reps on paid plans; lookups on Free |
| Sequencing | No: export CSV and run outreach elsewhere | Yes: Clay Sequencer and email integrations on Launch+ |
| Pricing | Solo Founder $35/mo (300 companies); Free 50/mo, no card | Launch from $167/mo annual; Free with 500 actions/mo |
Clay pricing: Free (500 actions/mo); Launch from $167/mo billed annually ($185 monthly) with 15k actions and data credits.
[03] When to pick them
Choose Clay when
- You need multi-provider enrichment waterfalls and custom columns more than a simple company search.
- Your workflow is table-first: import lists, enrich, score, then push to CRM or a sequencer.
- Unlimited seats on every plan matter more than a fixed company allowance.
[04] When Openlead fits
Choose Openlead when
- You want a first list from a website or a sentence, without building a table first.
- You want one flat meter (companies found) instead of actions plus data credits.
- You are a solo founder or small team that only needs companies and people, then export.
[05] Sources
Where the facts come from
- Clay pricing · checked 2026-11-09
- Clay MCP docs · checked 2026-11-09
[CTA]
Try it freeSee companies that fit your site
Paste your website on /try. Openlead shows matching companies before you create an account.